Who I Am

I am a native Virginian with an extensive background in communications and production. I have a passion for writing so much so that I spend most of my free time blogging, writing screenplays and journaling. My ideal role would be one where I can take readers on an adventure. One of my favorite professors from VCU once said, "If you know a little bit about a lot of things, it will make you a better journalist" and is this notion that drives me everyday. Currently, I work as a Newscast Director with WTVR, volunteer with ReThink Theatrical, a nonprofit theater company based in New Jersey, and recently started my own marketing firm, Jennuine Raydiance.

Jennuine Raydiance

Jennuine Raydiance was birthed out of the love of helping good people do good things. The two women who inspired the name of the company were always doing as much as they could for others. I want to continue that legacy. 

Jennuine Raydiance Marketing (“JRM”) offers marketing, consulting, copywriting, and production services. My job is to focus on all the small things so you can focus on the big stuff.


How I Work

I have worked in news for a number of years and have always been a person who hates to be idle. I pride myself on being efficient, quick and inquisitive. My mind is always working to find out how I can do more than is expected. 

My Capabilities

I love to write. It is my superpower, but I have learned a bevy of things throughout my career. Use me for all your copywriting, public relations, social media, marketing strategy, video production and photography needs. 

Get in Touch

Shoot me an email if you want to chat further!

Writing Samples

Introducing JT Adventure Consulting — Capitol Hill Outfitters

Washington D.C. native, Jordan Thorne has always been seeking adventure. He says this year is actually the first time he’s been in one place for an extended period of time, but he still managed to find his way outside. As an alum of the Americorps National Civilian Community Corps (NCCC), Jordan has felt a calling toward service and a desire to learn something new throughout his life. For the past two years, he spent the majority of his time working at summer camps to teach children about activi

How Climate Change is Affecting Our Trees —

When you look around to admire the beautiful trees and scenery around you, do you notice there are trees intertwined with power lines? With increased intense storms across the country, this has become a major factor for electricians who need to remedy power outages, but usually the damage is not due to the strong winds from the storm. Often, it is because trees around the power lines have died or are partially dead. But what is causing these changes? Researchers at the University of California,
Photo by Clive Kim on Pexels

TED Talk: The Energy Source We Need is Under Our Feet

There is rising anxiety in Americans, especially younger adults, about global warming and climate change, and scientists all over the world are trying their hardest to find ways to fight against the clock. Governments across the country are starting to invest in cleaner sources of energy like wind and solar, moving away from traditional sources of energy like coal and oil. However, Environmentalist Jamie Beard and executive director of the Geothermal Entrepreneurship Organization at the Univers

The Green Space is Really White

In 2019, there were just under 400,000 people working in environmental sciences, with a growth rate of around 3%. In that same year, 8,894 degrees had been awarded in environmental science. Of the 8,894 degrees awarded, 5,986 were white students, 1,062 were Hispanic and 413 were Asian. Only 253 were African American which makes up 2.53% of total degrees awarded. The numbers are about the same when you break them down even further into those who have earned bachelors and master’s degrees.

Black Watch Movies

Video Production

Performance Assesments

VDOE staff and educators from the department's study regions gathered in Richmond in August to develop tools for school divisions to create valid and reliable performance assessments. The professional learning opportunity kicked off a two-year initiative to build the capacity of school divisions to create performance assessments. The initiative is funded through a $1.1 million grant from the Hewlett Foundation with support from Jobs for the Future and the Stanford Center for Assessment, Learning and Equity.

Farm to School Week

Farm-to-school programs, like this one at Trevilians Elementary in Louisa County, connect students and schools with locally grown and raised food products and provide children with healthy food items in school cafeterias. According to the most recent USDA survey of school districts, 68 of Virginia’s 132 school divisions have farm-to-school programs and another 30 are in the process of establishing programs. In addition, nearly half of the divisions plan to increase purchases of locally grown-and-raised food products.

School Bus Parking Brake Interlock Retrofitting

The Virginia Department of Education has notified the commonwealth’s 132 school divisions that as many as 4,000 school buses may need retrofitting this summer to install a safety feature that prevents the parking brake from accidentally disengaging. The mechanism — a brake interlock — is required in Virginia on all buses with automatic transmissions purchased after March 24, 2011, when the device was added to the state Board of Education’s minimum specifications for school buses. On buses equipped with a brake interlock, it is not possible to release the parking brake without first depressing the brake pedal.